A study was conducted by the Emory Sports Marketing Analytics Program to see which NFL teams have the best fan bases. All 32 teams were ranked, with the Carolina Panthers coming in at 15th on the list.
Not too bad of a ranking, considering they are ahead of franchises such as the Philadelphia Eagles, Seattle Seahawks and Atlanta Falcons.
The entire list can be found here.
The criteria for the study is outlined by Emory:
In our series of fan base analyses across leagues, we adjust for these complicating factors using a revenue premium model of fan equity. The key idea is that we look at team box office revenues relative to team on-field success, market population, stadium capacity, median income and other factors. The first step in our procedure involves the creation of a statistical model that predicts box office revenue as a function of the aforementioned variables. We then compare actual revenues to the revenues predicted by the model. Teams with relatively stronger fan support will have revenues that exceed the predicted values, and teams that under perform have relatively less supportive fan bases. We provide more details on the method here and here.
What do you say, Panthers fans? Was the franchise ranked too high, too low or just right? Leave a comment below and let us know!